Forster Communications

SDG Action Network

Our SDG Action on September 25th

Building a movement to improve numeracy and drive social mobility

United Kingdom of Great Britain and Northern Ireland UK wide
Number of people taking this action: 250 or more
We provided strategic communications to KPMG and National Numeracy to create the UK’s first ever National Numeracy Day. Launched on 16 May 2018, it celebrated the importance of numbers in everyday life and helped empower individuals to improve their numeracy skills. 25,000 people registered to improve their numeracy 76,000 website visits 10,000 shares, retweets and likes on social media Over 100 organisations involved National Numeracy Day mentioned in parliament Day launched at London Stock Exchange with Liz Truss MP
SDGs
4 Quality Education 8 Decent work and economic growth
Organising Partners
KPMG and National Numeracy

A whole person approach to employee wellbeing

United Kingdom of Great Britain and Northern Ireland Online + UK wide
Number of people taking this action: 250 or more
Working in partnership with Business in the Community and Public Health England, we have created a suite of toolkits for employers with a focus on employee health and wellbeing. The groundbreaking toolkits synthesize relevant expertise and provide free practical support and advice for whole-person wellbeing, tackling taboo subjects from mental health to suicide prevention, along with practical guidance about how physical and musculoskeletal health are interlinked with mental wellbeing. The toolkits were developed and piloted with and for businesses. Leading companies from the BITC wellbeing leadership team have cascaded the information through their networks and supply chains. Since launch the toolkits have been downloaded more than 15,000 times and the suite has grown further this year to include domestic abuse, sleep and drug, alcohol and tobacco addiction.
SDGs
3 Good Health & Well-Being 8 Decent work and economic growth
Organising Partners
Business in the Community and Public Health England

Improving global workplace safety through a company-wide campaign

United Kingdom of Great Britain and Northern Ireland UK
Number of people taking this action: 250 or more
We worked with global packaging company Amcor to create a hand safety campaign to reach their employees around the world. There were already a lot of safety communications out there, so we needed to develop a campaign that was both attention-grabbing and consistent across the network to be effective. We focused on simple messages, friendly, positive tone, strong visual articulation on-site accompanied by face-to-face communication via events and toolbox talks. The campaign was rolled out in every single Amcor location simultaneously and resulted in an 18% reduction in hand injuries compared to the same period previous year. 
SDGs
3 Good Health & Well-Being
Organising Partners
Amcor

Connecting young women to a life changing service

United Kingdom of Great Britain and Northern Ireland UK wide
Number of people taking this action: 250 or more
The Young Women’s Trust supports and represents young women who are struggling with confidence and employability, through their Work It Out service. We were set the challenge of driving young women, aged 18-30 on low or no income, to sign up to the service. Our approach was a digital advertising campaign. Thorough channel plans were developed for Facebook, Twitter and Google AdWords. We also identified our two key audience groups to target - 'stuck and strained' and 'back to the future'. Using these two audience groups we developed a suite of keywords and graphics which were shared at various points throughout the six weeks. Young Women’s Trust set us the goal of generating 100 sign-ups over the six week period. We reached this KPI within the first two weeks and received 646 sign-ups in total. Web traffic also increased by 45% from start of campaign to end and 524 new page likes on Facebook and 212 followers on Twitter were gained as a result of the campaign. Throughout constant campaign optimisation and detailed audience analysis, we produced a suite of graphics and ad copy that successfully drove action from our key audiences.
SDGs
5 Gender Equality 8 Decent work and economic growth
Organising Partners
Young Women's Trust

About Forster Communications

We are the UK’s leading social change PR agency, working with businesses and not-for-profits to accelerate social change. We help our clients to protect and improve lives. We deliver measurable value for our clients, their stakeholders and wider society.

Social change PR starts at the top. We work with senior leaders and boards to articulate their values and their passion for change.

We are a founding UK B Corporation with a 21 year heritage of audience engagement on complex issues. We work in partnership with our clients and wider network as a trusted – and sometimes challenging – force for positive change.

Countries We Work in
United Kingdom of Great Britain and Northern Ireland
Languages We Work in
English
SDGs We Tackle
3 Good Health & Well-Being 8 Decent work and economic growth 12 Responsible Consumption & Production
TYPE
pvtsector